Our Team


Aron Schoenfeld

CEO and Founder

Often pegged the “idea man” and a “creative machine”, Aron Schoenfeld has made a name for himself in New York City and across the country as a serial entrepreneur. His passion for turning new ideas into reality has made him a force in the world of business. Drawing on a cross-section of technology, media, communications, business strategy, and finance, Aron has played a quintessential role in the development of numerous companies since 2010.

Aron focuses his energy on companies in the idea and seed stages and develops unique approaches for quantifiable development. With that skill, coupled with his extensive professional network, Aron has a proven track record of successfully taking simple ideas and turning them into scalable businesses. Aron founded his first company, DreamArtists Studios, in 2004, which has since grown to be one of the top music production companies in the television industry. Since then, Aron has co-founded or advised many more in the entertainment, mobile and analytics space.

Aron serves on the Board of Advisors for Ladies America, a nationwide network of professional women based out of Washington, D.C., and is a member of the Young Entrepreneurs Council. Aron has a BA in Accounting from Queens College and an MBA from Zicklin School of Business at Baruch College. He resides in Queens with his wife Penina, daughter Michele and son Joseph.


Kerry Bannigan

Director of Marketing

British native Kerry Bannigan is the Co - Founder and CEO of Nolcha; an award winning creative events agency based in New York City, that produces events throughout USA and UK providing innovative strategies for fashion, beauty and lifestyle brands including Coca-Cola, American Airlines, Landrover, Paul Mitchell and Vitamin Water.

Driven to create cost effective options for fashion designers to enter the marketplace Bannigan co-founded Nolcha Fashion Week: New York in 2007. Today it is New York's leading platform for independent fashion labels to showcase to a global audience of press, retailers, stylists and industry influencers through runway shows and exhibition during New York Fashion Week and has been featured in Glamour, Cosmopolitan, WWD, MTV and NY Post.

In 2009 Bannigan devised Independent Retail Week, a Shop Local campaign in New York, Chicago, Philadelphia and New Jersey highlighting the important role local merchant’s play in the community and economy. The initiative worked with over 300 retailers, garnered support from the city’s tourism boards, chambers of commerce and Mayor’s office; with features on Fox, ABC and CBS. In 2011 this grew nationwide into Independent Retailer Month USA and expanded to the United Kingdom and Canada with the goal to become a global movement supporting retail entrepreneurs.

Bannigan’s passion for pioneering events and promotions that drive economic change and impact small business led her to the position of Event Chair for G8 Young Summit, partner of United Nations Global Good Challenge and regular media features including NBC, Forbes, BBC, Smart Money, Lucky Magazine and Wall Street Journal.


Haithem Elembaby

Director of Business Development

Haithem is responsible for overseeing all company run events as well as developing and maintaining relationships with partner organizations. Haithem’s experience ranges from working with students and aspiring entrepreneurs to startups and Fortune 500 companies. His projects include roles in business development, operations, and product management. An active networker and connector in NYC, his passion is helping entrepreneurs build successful businesses and finding effective ways to introduce disruptive technology into their industry.

He’s currently pursuing an MBA part-time from NYU Stern School of Business. When he’s not working (which is rare!) you can find him on the basketball court or finding ways to salvage lost bets on who would win the next Super Bowl – Eli Manning or Mark Sanchez.


Kacie Boguskie

Event Marketing Coordinator

Clarksville, Tennessee native, Kacie Boguskie, is best known for her role as a contestant on ABC’s hit show The Bachelor. While love didn’t find her that season, Kacie became a household name and highly sought after celebrity. While many opportunities came her way, she Kacie decided to return to her Tennessee roots and move back to Nashville, where she works as a National Dealer Developer for TextLiving.com.

Kacie is also extremely active with various non-profit organizations including the Nashville Rescue Ministry and Big Brothers Big Sisters, where she helps coordinate and plan events and fundraisers. Kacie has a Bachelors Degree in Communication Studies from the University of Tennessee and currently resides in Nashville. In her free time she loves spending time outdoors, especially running, and loves to love to cook, bake and spending time with her friends.